Start thinking digital.

In the present, both marketing and advertising are undergoing a transformation process and closed year with a growth rate. Advertisers are reconsidering their marketing strategy to adapt it to the present situation. We live in the Web 2.0’s world, Internet access has been one of the largest growing markets in the last year, there is increased information available on digital media and potential buyers have more options when comparing on line offers. Communication tools like social network have revolutionized digital marketing, for example, Obama’s campaign successfully used social network and mobile phone initiatives, we have a before and after Obama’s campaign. Mobile marketing is bluetooth, sms, location based advertising, etc., now mobile phones are more than phones there are a big oportunity in mobile marketing. To achieve commercial success, a marketing strategy must include a digital marketing tools.